Exciting Innovations from DJI at IFA 2017
Key Takeaways
- Mavic Pro Platinum: An enhanced version of the original with a 30-minute flight time and 60% noise reduction.
- Phantom 4 Pro Obsidian: A sleek new design catering to professional photographers, featuring a 1-inch CMOS sensor and 4K recording.
- Spark’s Sphere Mode: A new panorama feature allowing creative fisheye shots, controlled entirely by hand gestures.
In a thrilling reveal at IFA 2017 in Berlin, DJI, the global leader in civilian drones and aerial imaging technology, has unveiled two innovative drones: the Mavic Pro Platinum and the Phantom 4 Pro Obsidian. Additionally, the company has introduced a unique ‘Sphere’ mode for the popular Spark drone that promises to enhance the excitement of aerial photography.
“As we evolve our products, we make it a priority to integrate customer feedback into our designs,” stated Paul Pan, DJI’s Senior Product Manager. “The new variants of the Mavic Pro and Phantom 4 Pro are perfect examples of how we are responding to the diverse lifestyles and requirements of our users. The Spark’s latest feature adds another layer of creativity for drone enthusiasts.”
The Mavic Pro Platinum: A New Standard in Portability
The Mavic Pro Platinum takes the well-reception of its predecessor and elevates it further, designed for travelers, amateur photographers, and outdoor aficionados. With a remarkable 30-minute flight time—a notable increase of 11%—and a significant reduction in operational noise (60% less), the Mavic Pro Platinum sets a new benchmark for portable drones. Users can expect an even quieter experience thanks to new electronic speed controllers (ESCs) and updated propellers compatible with the original Mavic Pro.
Equipped with a stabilized 4K camera, a maximum control range of 4.3 miles (7 km), and DJI’s innovative FlightAutonomy technology, the Mavic Pro Platinum excels at obstacle detection up to 49 feet (15 meters). Its easy-to-fly capabilities make it an excellent choice for newcomers and experienced pilots alike.
Explore more about the Mavic Pro Platinum here.
Spark Drone: Unleashing Creativity with Sphere Mode
The DJI Spark is an easy-to-maneuver, fun mini drone that captures remarkable moments right from your palm. Unique among consumer drones, it can be controlled through intuitive hand gestures, enabling users to take selfies, record videos, or call the drone back effortlessly.
The newly announced Sphere mode within the Panorama feature allows users to create vibrant panoramic images with a striking fisheye effect. These immersive photos can easily be shared on social media, with many platforms already supporting interactive images. This exciting feature will soon be available via updates to the DJI GO 4 mobile app and Spark firmware, enhancing the ways users engage with their aerial photography.
For further details about the Spark, visit this link.
Phantom 4 Pro Obsidian: Professional Imaging Redefined
Revolutionizing the landscape of professional aerial photography, the Phantom 4 Pro Obsidian returns with a sleek matte-gray finish. Its robust build is complemented by a magnesium, electroplated, and anti-fingerprint gimbal that demonstrates DJI’s commitment to rigorous manufacturing standards.
Photographers will benefit from a large 1” CMOS sensor paired with 4K video recording capabilities at 60 frames per second, ensuring high-quality output suitable for commercial projects and personal milestones alike. The Phantom 4 Pro Obsidian represents a powerful solution for any serious drone photographer aiming to deliver professional-grade results.
More information about the Phantom 4 Pro Obsidian can be found here.
Pricing and Availability
The Mavic Pro Platinum is now open for pre-order at a retail price of 1,119 GBP (1,299 EUR) and will begin shipping in September. The Mavic Pro Fly More Combo will follow, priced at 1,459 GBP (1,599 EUR). The Phantom 4 Pro Obsidian will retail for 1,589 GBP (1,699 EUR), also launching in September through DJI’s online store and authorized dealers worldwide.
Experience DJI at IFA 2017
Those attending IFA 2017 can visit DJI’s booth at Messe Berlin, located in Exhibition Hall 3, Level 2, Booth #105, to explore the new products and witness the full range of DJI’s handheld and aerial imaging offerings. The booth will be open daily from September 1st to 6th, from 10:00 AM to 6:00 PM.
For more information regarding the new products or DJI’s participation at IFA 2017, please reach out to pr.eu@dji.com.
