Key Takeaways
- DJI drones showcased impressive capabilities at the Air + Style event in Los Angeles, marking a significant milestone in live event broadcasting.
- The Inspire 1 drone provided live aerial coverage of thrilling skiing and snowboarding competitions, capturing breathtaking maneuvers and reaching millions of viewers through major networks.
- The DJI booth attracted significant attention, with professional snowboarder Shaun White taking a test drive of the Inspire 1, further emphasizing the intersection of sports and innovative technology.
DJI Drones Take Center Stage at Air + Style Los Angeles
DJI drones made a spectacular appearance at this year’s Air + Style event held in Los Angeles, a two-day celebration of the best in sports, music, fashion, and lifestyle culture. This annual event draws in some of the industry’s biggest names and attracts a diverse audience eager to experience cutting-edge culture and athleticism.
Aerial Coverage Like Never Before
One of the weekend’s standout features was the thrilling skiing and snowboarding competition which unfolded on a massive 160-foot big air jump, meticulously constructed and adorned with snow at the iconic Rose Bowl in Los Angeles, California. For the first time at a major broadcast event, the Inspire 1 drone streamed the entire competition live on ESPN3. This groundbreaking usage established a new standard for drone integration in live sports broadcasting.
The Inspire 1 was airborne continuously over both days of the event, delivering unparalleled aerial views and capturing extraordinary footage of elite performances by world-class athletes. Its presence not only enhanced the viewing experience but also added a unique dimension to the overall event coverage.
High-Definition Footage Captivates Viewers
The stunning aerial perspectives and exceptional image quality produced by the Inspire 1 particularly pleased the TV director in charge of the broadcast. He frequently transitioned to the live HD feed, allowing viewers at home to witness the awe-inspiring stunts performed by participants. The live feed reached millions of viewers across networks like ABC and ESPN, greatly expanding the event’s reach beyond the 50,000 attendees who were present on-site.
Enthusiastic Engagement at the DJI Booth
At the DJI booth, excitement was palpable as the Inspire 1 and Phantom 2 Vision + attracted tech enthusiasts and fans alike. More than 350 personalized photos, or "dronies," were taken as attendees engaged with the technology and shared their experiences on social media. Notably, professional snowboarder Shaun White, who played a significant role in organizing the event, stopped by to test the Inspire 1 and capture some memorable images, blending sports with the latest in drone technology.
For those eager to learn more about this innovative drone, detailed information is available about the Inspire 1, which has proven to be a game-changer in the realm of aerial photography and broadcasting.
This year’s Air + Style event not only showcased thrilling sportsmanship but also highlighted the powerful capabilities of DJI drones—capturing both engaging content and the heights of fun, beauty, and athletic achievement.
